Put it in Writing

“Love. Fall in love and stay in love. Write only what you love, and love what you write. The key word is love. You have to get up in the morning and write something you love, something to live for.”

– Ray Bradbury

I am frequently asked, “Why do you blog? Isn’t that a lot of work. Who reads your blog?”

Seth Godin posed another question on his blog last year, “If no one reads your post, does it exist?”

Good questions. Here is how I respond:

  1. Why do you blog? For several reasons, but the primary one is that it helps me to reach clarity. Thinking about a topic is interesting. Writing out my thoughts is commitment. The writing process demands that I edit my thoughts. I am not just writing to amuse myself. I am writing to learn more about the topic – and also about myself in the process.  And I write to share my thoughts and insights with my readers.
  2. Isn’t that a lot of work? Yes.
  3. Who reads your blog? I can’t tell you by name. Some people write to tell me that they enjoy my blog. Others do so when we meet. Looking at my reports, I can at least see which articles are read the most and which search words people used to find my blog. And, obviously you – if you are reading this now. I’d like to know why you read this blog and what you like or don’t like.
  4. If no one reads your post, does it exist? Yes, of course. And it is never lost thanks to the indexing power of Google, etc. That is one of the benefits of blogging – accessible information. Found, when you need to or want to find it.
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