A day to follow-up after a convention

Good Morning!

I am investing time today to complete all of my follow-up messages. Last week I was at the Summer NAMM Show in Nashville, TN. A major trade show. I returned with a envelope filled with business cards and scraps of paper with scribbled notes.

Today, I am committed to entering each new contact into my database. I will also write notes to follow up on each conversation or lead. Finally, I will review all of my notes and handouts and properly file them for future reference or action.

I have “marked myself out” of the office for today. It is really a good idea – extend your convention by one extra day. Devote that time to decompress and to debrief what just took place.

When you consider all of the time, money and resources that you put into planning for and attending a major business event, this make a lot of sense.

What good is the convention unless you actually follow up on the opportunities that you created during the show?

What are your thoughts on this topic? Please take a few minutes to share your comments below.

I’ll post some further thoughts on this tomorrow morning.

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