Archives for September 2006

Lots of Ideas

“We need people with new ideas as much as we need people who will put energy behind the old ideas.”

– William Feather

I have just finished three days of sharing ideas with music industry and music education colleagues at the Australian Music Association Conference on The Gold Coast in Queensland.  I love having the opportunity to share ideas.  And I really enjoy seeing people get excited about a new idea – and really commiting to implement that idea.

The board and executive staff of the Australian Music Association have taken many of the ideas that NAMM, the International Music Products Association, has successfuly implemented at their trade show and applied them with their unique Aussie accent.  And of course they work splendidly – because these people have put energy into making them work for their own customers.

 

Now in Australia

The flight here is very long.  I had difficulty in getting to sleep on the plane.  Fortunately, I had plenty of reading material.  I was able to get through 18 magazines and other materials – that lightens my load considerably.  And provided lots of food for thought.

I really can never throw away a magazine without at least scanning each page.  This leads to lots of clutter  – but it also yields lots of gems of inormation.

Looking at my passport I relize that it has been 7 years since my last visit to Austrlaia – I am sure that a lot has changed.  I can already see some of the improvements that were made to prepare Sydney for the Olympic Games a few years ago.

Now I head up to The Gold Coast near Brisbane where the conference will be held.  I am looking forward to delivering my keynote address.  I'll post a report as the conference unfolds.

On to Australia

I am flying down to Australia this evening.  The Australian Music Association have invited me to deliver a keynote address as part of their Music Educators Day at their annual trade fair.

I will be talking about “21st Century Music Education.”  The music education programs in Australia are undergoing a major revision – to Essential Learning Outcomes.  They want me to provide their teachers with an American perspective – how teaching and education in the USA developed as we embraced the National Standards for Music Education; coped with the mandates of No Child Left Behind legislation, etc.

I am very excited to have this opportunity to work with teachers, administrators, government officials, and music industry colleagues.

I will do my best to keep posting to this blog while I am in Australia – perhaps gaining some different perspectives!

I want to thank Ann Blore, the editor of Music in Action magazine for providing me with valuable research materials to prepare my talk.

In a subsequent post, I will thank my industry sponsors who helped to make this trip possible.

 

Australia

I posted a new photo to Photos.

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A Thought for Labor Day

” Find something you love to do and you'll never have to work a day in your life.”

Harvey Mackay

I love what I do!  So, I suppose that I am not working – day and night trying to establish my new company, The Company Rocks.

And I am not, because I love learning, I love creating, I love teaching, I love having the opportunity to help people recognize and realize their strengths.

How about you?  What are you thinking about as we celebrate Labor Day here in the United States?

Has your work just become a job?  That has happened to me several times in my life – when I worked as a musician and later when I worked for someone else – and I realized that I had to make a change.  How about you – do you have any personal experiences that you would like to share?

Let me leave you with one additional quote for this Labor Day:

“We work to become, not to acquire.”

– Elbert Hubbard

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Book Cover – Alpha Dogs

This is the cover for a book that I highly recommend.  The author is Donna Fenn and the ISBN # is: 978-0-06-075867-7.  The author has a special website for this book – www.alphadogs.com

I Recommend – Books

This is one of the best books on business strategy on the market today – particularly if you are a small business owner or an entrepreneur.  The author, Donna Fenn is a columnist for Inc. Magazine

As part of her research she visited and reports on 8 different small business creators – ranging from a bicycle shop owner and a top Harley-Davidson dealer to a unique group of independent Public Relations / Consultants federation.

Each entrepreneur has achieved success but faced many difficult challenges as they grew.  How they dealt with each challenge – and the lessons learned – form the crux of this book.

A common thread – each company is successful in an area that most people would assume has become commodotized – and ruled by giant ope raters whose primary attraction is a low price – NOT SO!

If you are a small business owner who worries about competing against predatory marketers, big-box retailers or category-killers, run – as fast as you can to get a copy of this book and read it immediately!

Any entrepreneur will recognize that they can easily suffer from this symptom:

“… because it so often the case that they pursue the business for the love of food, but are wiped out by the business reality of producing and selling it.”

The best way to give you the essence of this book is to quote the final words:

“The business itself – not the product, the service, or even the entrepreneur – is the Alpha Dog.  It's responsive, dynamic, and takes nothing for granted;  it's resilient and sustainable.  And it refuses to accept the conventional wisdom that size is limiting.  It knows that even a very small dog, when it stands in the proper light, can cast an awesome shadow.”